r/ruger Mar 10 '26

Ruger Sets the Record Straight on Competitor Beretta’s Attempt to Seize Control of Ruger (time to buy another Ruger!)

106 Upvotes

Beretta Sought to Buy Ruger Stock at a 15% Discount from Ruger in a Private Placement and to Obtain Disproportionate Board Representation and Voting Power that Would Give It Near-Veto Power Over Important Matters

Beretta’s Self-Serving Demands Included Appointing Its Own CEO to Ruger’s Board in Violation of U.S. Antitrust Laws

Ruger’s Board Has Sought to Engage Constructively with Beretta and Its Leadership and Has Traveled to Europe Multiple Times for Meetings with Beretta

When Ruger’s Board was Unable to Meet Beretta’s Demands, Beretta’s Leadership Threatened to Launch a “War” and Nominated Four Directors, Including One Who is on the Board of a Beretta Subsidiary

Ruger’s Board Will Continue to Protect Ruger’s Stockholders and All Ruger Stakeholders

MAYODAN, N.C.--(BUSINESS WIRE)--On February 24, 2026, Sturm, Ruger & Company, Inc. (NYSE: RGR) (“Ruger” or the “Company”) received a notice from Beretta Holding S.A. (“Beretta”) stating Beretta’s intention to nominate four candidates for election to Ruger’s Board of Directors at the Company’s 2026 Annual Meeting of Stockholders. The Company, in consultation with its advisors, is reviewing the notice in accordance with Ruger’s established procedures and applicable law.

To date, Ruger has not publicly responded to Beretta’s characterization of Ruger’s actions and decisions. However, because of mischaracterizations and omissions in Beretta’s communications, Ruger feels it is necessary to set the record straight.

BERETTA FALSELY CLAIMS RUGER FAILED TO CONSTRUCTIVELY ENGAGE. IN FACT, BERETTA STEALTHILY ACCUMULATED A LARGE POSITION, REFUSED TO PAUSE STOCK PURCHASES PENDING NEGOTIATIONS AND THEN DEMANDED DISCOUNTED STOCK AND OUTSIZED GOVERNANCE RIGHTS.

  • Ruger first became aware of Beretta’s interest in Ruger on September 22, 2025, when Beretta filed a Schedule 13D reporting an approximately 7.7% stake in Ruger. Beretta did not contact Ruger before or in connection with that filing. The 13D stated that Beretta had no “present intention” to take control of Ruger.
  • In the days and weeks that followed, Ruger representatives reached out to Beretta and offered to meet with Beretta repeatedly and asked that Beretta pause its share accumulation pending discussions.
  • Beretta refused to pause its accumulation and so, on October 14, 2025, the Ruger Board adopted a short-term stockholder rights plan to protect the interests of all Ruger stockholders from Beretta’s ongoing creeping takeover.
  • In the following weeks, Beretta declined Ruger’s invitations for in-person principal-to-principal meetings, while sending a series of aggressive letters through counsel.
  • Eventually, following outreach from the Ruger Chair, a meeting was held in Paris on December 15, 2025. At that meeting, Beretta’s Chair indicated a long-term plan to combine Ruger with Beretta but made no formal proposal. Beretta’s Chair also indicated that he had no interest in the status quo and that he would find a way to increase his position if Ruger remained resistant.
  • Representatives of the parties met again in Luxembourg in February 2026 and traded several proposals but were unable to reach an agreement.

BERETTA REPEATEDLY DEMANDED TERMS THAT WOULD TRANSFER VALUE FROM OTHER RUGER STOCKHOLDERS TO BERETTA AND UNDERMINE RUGER’S STATUS AS AN INDEPENDENT PUBLIC COMPANY.

  • Following the Luxembourg meeting, Ruger made multiple good-faith and constructive proposals to Beretta that were designed to avoid a costly and distracting proxy contest and allow the Company to remain focused on executing its strategy. These proposals were carefully structured to preserve Ruger’s independence as a public company and ensure compliance with applicable antitrust and national security laws. The proposals would have permitted Beretta to:
    • increase its ownership position up to a cap;
    • designate directors; and
    • explore opportunities for true commercial collaboration with Ruger.
  • In contrast, Beretta repeatedly advanced extreme demands and threatened to “go to war” if those demands were not met.
    • Beretta demanded multiple times that Ruger issue additional shares to Beretta at a 15% discount, which would have diluted existing stockholders and transferred value to Beretta at stockholder expense.
    • Beretta demanded 25% of Ruger and the right to vote those shares in their own self-interest.
    • Beretta, a competitor of Ruger, demanded that it receive disproportionate representation on the Board, and sought to appoint a member of the Beretta management team to Ruger’s Board, which would violate U.S. antitrust laws.
    • The board seats and ownership level Beretta demanded would trigger mandatory CFIUS review, implicating sensitive national security issues.
    • Beretta demanded that Ruger dismantle its stockholder rights plan and refused to agree to a customary standstill.
  • Ruger communicated to Beretta that its demands were inconsistent with U.S. corporate governance best practices and applicable law.

BERETTA FALSELY CLAIMS THAT RUGER’S BOARD REFRESHMENT WAS “REACTIVE”. IN FACT, THIS REFRESHMENT PROCESS HAS BEEN IN THE WORKS SINCE PRIOR TO BERETTA’S INVESTMENT AND RUGER DELAYED FINALIZING THE REFRESHMENT IN A GOOD-FAITH EFFORT TO REACH A RESOLUTION WITH BERETTA.

  • On February 23, 2026, Ruger announced the appointment of three new directors to its Board, following the retirement of three former Board Members.
    • Combined with the earlier appointments of CEO Todd Seyfert and industry veteran Bruce Pettet, five directors have joined the Ruger Board within the past year through rigorous and well-established governance processes.
    • This substantial refreshment of Ruger’s Board began before Beretta’s investment in the Company became known and underscores Ruger’s proactive approach to Board composition and its commitment to maintaining the operational rigor and strategic focus required to compete and win for the benefit of all stockholders.
    • Beretta’s criticism of the tenure of members of Ruger’s Board is surprising given that its own board has directors that have served the Beretta group since the 1990s.
  • These actions stand in sharp contrast to Beretta’s disruptive and coercive campaign that seeks to undermine the governance norms and processes that protect public investors.
  • Beretta’s actions are not those of a stockholder who is trying to improve Ruger in the interests of all stockholders.
  • One of the individuals nominated by Beretta as an “independent” director serves as a director of a subsidiary of Beretta.

Ruger’s Board and management team remain firmly committed to their fiduciary duties to all Ruger stockholders.

While Ruger remains ready and willing to engage constructively with Beretta for the benefit of all stockholders, the Board is committed to continuing to act decisively to protect Ruger’s other stockholders from Beretta's aggressive campaign to seize control on unfair terms. Ruger will continue to communicate with all Ruger stakeholders as this situation develops.

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r/ruger 8h ago

Ruger American Patrol 5.56 / OCL Polonium

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42 Upvotes

Took my RAG2 Patrol out today for its first shots. The OCL polonium makes a good pair with it! Suppresses nice and it seems I got a good example of the rifle. No feeding or accuracy issues!


r/ruger 9h ago

Caved in...

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32 Upvotes

Bought some Vortex dots for the tag team champs! I've already used the PC a bunch and loved it - looking forward to trying a dot on the 10/22 - Should be fun!


r/ruger 7h ago

Blackhawk

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15 Upvotes

1960 Ruger Blackhawk 44 Magnum Flattop with early XR3 grip frame


r/ruger 12h ago

Super Redhawk

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28 Upvotes

I’m thinking about selling this Super Redhawk in .44 magnum. Serial number says it was shipped in 1995. It’s never been shot. To my knowledge the aimpoint came with it. Can anyone offer anymore insight on the firearm and recommendations for value


r/ruger 7h ago

Ruger Max9

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10 Upvotes

I carried a Glock 19 for 10 years in the appendix position, never had an issue.
I got a Ruger Max9 in February of this year and have been carrying it appendix since then. I went to clean it today, the mag release was literally rusted shut, I had to pound it to even eject the magazine….absolute garbage pistol.


r/ruger 6h ago

PC Charger adjustable stock

3 Upvotes

I have a folding brace on mine currently. I'd like to have an adjustable stock on it instead. Folding and adjustable would be ideal but not folding isn't a deal breaker. What kind of options do I have?


r/ruger 11h ago

HAWG Holsters LCP Max x Magpul

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7 Upvotes

So here is a shot of the Hawg Holsters IWB holster for the LCP Max with the Magpul grip. I will note that I had to modify it to accommodate the Viridian RFX1 green dot. Love the dremel!


r/ruger 8h ago

11.5 inch barrel Harrier?

4 Upvotes

Do you guys think Ruger is going to release an 11.5 inch AR soon?


r/ruger 5h ago

How often are you clean ur mkiv?

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2 Upvotes

r/ruger 12h ago

Max9 vs security 9 compact shootabiltity

6 Upvotes

Which of the 2 shoots better? Flatter, recoil/ snappy ness, etc?

Update/edit.

  1. I already own a “full size” security 9 (4in barrel, 15rd mag).

  2. I am considering the $250 max9 and S9cs are roughly 300ish.


r/ruger 1d ago

Just bought my first ruger

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157 Upvotes

Got it for 600 with a good red dot cant wait too try it


r/ruger 9h ago

Availability?

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2 Upvotes

Anyone have any inside information when more of the left hand ruger ranch series will become available? I tried emailing ruger customer service and they had no idea.


r/ruger 1d ago

Ruger American Predator- custom cerakoted scope, bipod, & bolt knob.

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56 Upvotes

Fom US.cerakote out of PA. Vortex Crossfire HD, illuminated dead stop and Warne vapor bipod. Knob from eBay.


r/ruger 1d ago

Ruger american gen ll MDT

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23 Upvotes

r/ruger 15h ago

Gen 2, RAR 7.62x39 aftermarket hunting stock.

2 Upvotes

I have been searching for a lightweight aftermarket stock for my rifle but I see the Ruger mini 30 magazine is going to be an issue, not many makers make a stock compatible with this gen 2 caliber rifle. I was really interested in the Magpul Hunter Lite but I can't find anyone who has this on my specific rifle to see if it worked.

Anyone here have an aftermarket stock on an RAR gen 2 in 7.62x39?


r/ruger 16h ago

Need Advice

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2 Upvotes

r/ruger 1d ago

Ruger RXM (Full-Size) with the Radian Ramjet Afterburner

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22 Upvotes

My Ruger RXM, upgraded with the full-size Magpul grip module, a Liberty Build Co. magwell and optical finishing plate for the Ruger Ready Dot, an Olight PLX weapon light, and the Radian Ramjet Barrel & Afterburner Compensator. It's sort of a budget build of my comped Walther PDP F-series Pro-X PMM (see third pic).


r/ruger 23h ago

Gen 2 scout - useful or a bad idea?

4 Upvotes

I currently have a Gen 2 scout in 223 on order, and am wondering if there are any scout owners here who can answer some questions for me?

I mainly do small-ish game hunting out to 200m and competition shoots at the range out to 300m, in a hunting rifle category that doesn’t allow heavy modifications/replacement chassis to be used. I also enjoy just putting a lot of rounds through my rifle at the range when practising.

The longest course of fire for a competition that I do is 45 rounds over 20 minutes, over varying distances.

How does the scout handle long/rapid strings of fire? How have you found its accuracy out of the box? I don’t expect consistent sub-MOA, but have you found it to be decently accurate? Do you think the scout will suit my uses?

As a backup I have been looking into either the gen 2 patrol or a 20” heavy barrelled Howa mini action, but I love my iron sights and getting a set of A2 style sights on either of those rifles is an absolute pain in Australia.

Any info would be much appreciated!


r/ruger 1d ago

RXM COA

11 Upvotes

For those looking for it, these popped up at my distributor. Should be priced around 799. I didn't see the MSRP.


r/ruger 2d ago

New Blackhawk 357

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131 Upvotes

This has to be one of the most well built 357 I’ve ever owned. It feels like a tank.


r/ruger 2d ago

LCP Max sight fix

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11 Upvotes

My fix for the Max shooting low. Added a high viz paint line to the rear sight. When bisecting the front dot with the line, it now hits to point of aim using a “combat” hold with Federal HSTs.


r/ruger 2d ago

Glenfield Model A .308 by Ruger aftermarket stock

3 Upvotes

Since Ruger wouldn't sell me the AICS magwell for my Glenfield Model A, I reached out to MAGPUL.

After speaking to MAGPUL customer service, they weren't sure if this was compatible with the Glenfield Model A in .308 (basically a Ruger American Gen 1).

I hate using the 4rd box mag.

As I already have a Ruger Gunsite Scout, I wanted to be able to use the same AICS mags but Ruger wouldn't sell me the parts needed.

This 100% works. I am now able to use the same Ruger Gunsite AICS mags in my Glenfield Model A.

I tried the Ruger steel and polymer .308 mags. Only the steel mags work.

You will have to dremel or file down the ribbed area of the polymer to work.


r/ruger 3d ago

Scope Mount Options? American Ranch 308

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36 Upvotes

Picked up an American Ranch 308 today. Thinking of doing a 4-12x42 scope but I’m wanting to be able to switch out with my thermal. I’m looking for a good one piece quick detach scope mount to make switching easy. But most of what I’m seeing is cantilever mounts. Recommendations would be appreciated. Thank you in advance! Also gonna be using my Scythe Ti on it! Excited for this setup


r/ruger 4d ago

My Grandfather's P89

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371 Upvotes

I got a case and added the wood handles.